Switch – How to change things when change is hard
Chip & Dan Heath
This is a curious book. Its strength is its collection of wonderful stories, clearly and simply told. They are drawn from politics, organisations and individuals – something to appeal to everybody.
And there is much to cheer those of us who have been taking a solutions-focused (SF) view of change, with a great deal of the book consisting of the Heaths’ efforts to put familiar concepts, tools and techniques into snappier, stickier language (with varying degrees of joy).